CEO Of Cleo Beauty Supply, Ms. Cleo

Hello Everyone,

We are back with our first Young Entrepreneurs Of The Week (YEWGlobal) interview of the year 2018, however, before I start I will like to wish everyone a happy and prosperous New Year. This week we interviewed a brilliant young lady in Ghana, (West Africa) and her story of how she established her company in another country is very impressive and motivational. This particular interview is for every individual trying to relocate to another country for work, education, internship or, to set up a brand new business.

Maabena, also known as Cleo is a 27-year-old Canadian born Ghanaian who resides in Accra, Ghana. Less than a year ago, she decided to take the leap of faith by relocating to the motherland to pursue her dream of starting her own beauty supply establishment.

Cleo Beauty Supply provides high quality yet affordable beauty products ranging from; haircare, skincare, cosmetics, Men's products, accessories, fragrances and toiletries which are all imported from the United States. Both retail and wholesale pricing are offered to individuals and salon professionals. Maabena has always been passionate about self-care, beauty and art leading to one of the main reasons why she decided to get involved in the beauty product industry. She stated that;

"Due to technology and social platforms such as, Youtube and Instagram, more and more Africans are being exposed to different methods of beauty which has resulted in a large demand for it."

Her ultimate vision within the next ten years is to become a franchise and open up several locations all across Ghana and West Africa.

At this point, the nation of Ghana is developing at a rapid pace. There is a large movement of diasporas who are bringing their skills and ideas to the country in order to develop business establishments. For those who are interested in entrepreneurship in Ghana, it is vital to do all the research necessary in the field or industry of interest and network to acquire enough knowledge.

Maabena also included in her interview that she has experienced several difficulties such as working extra late hours and adjusting to the system of living in Ghana. However, the satisfaction of being able to provide quality goods to consumers and their feedbacks has given her the determination to carry on forward.




1. What is your name? - My name is Cleo.

2. Where are you from? - I am originally from Canada born and raised in Toronto.